To Start Your Business You Need A Product To Sell

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The only true reason for a businessto exist is to sell something! So in order to start, and maintain abusiness you need a product of some kind to sell.

And that product must be some thingthat people want.

It's a good idea for your product tobe something that people also need – but people don't buy based on theirneeds.

People buy a thing that they want! Then they justify the purchase byfinding a reason why they need that thing.

And here's a really nice marketingsecret to know: People will pay any price forsomething that they really want.

Nobody really cares how muchsomething costs.

Sure everybodyspends some time looking for the best price – if they have the time,or want to spend that time, to do that looking around.

So once you have your product yournext activity is to figure out why your product is better than any other similarproduct, and figure out how to present your product to people in a way thatteaches them why they should pay your price – rather than go somewhere else.

But I digress.

You still need the product to get started.

You need to decide what type ofproduct you want to sell, and where does that product come from.

Most people start with product typesthey're familiar with.

Your productmight be something concerning a hobby that you favor, or the result of an ideayou got based on previous work experience.

Or your product type might come fromsome activity you've taken a fancy to, and just want to try out.

Since my business exists completelyonline, I'll focus on selling products online, and the opportunities that theinternet brings us for growing a business.

Basically product types fall into threecategories.

Those are: A service of some kind.

Digital products.

Physical products.

Designations inside those three productcategories break down into either affiliate marketing, or personally created product.

If you decide to sell a service you havea lot of choices online.

A short list, andby all means not a complete list, for services is: Website creationSEO (or Search Engine Optimization) GraphicsArticle writing Ghost writing Want to sell a digital product? Someexamples of these are books, PDF how tos, software, and PLR (or Private Label Rights).

If you're selling affiliate versions ofthese some platforms you'll find your product on are JVZoo, Clickbank,and Warrior Forum.

If you design, and create your owndigital products you can market them through the above platforms, and youalso have the option of selling them on your own websites.

Your bestchance at success is to market your product on every platform you haveaccess to.

To create your own digital producteither do so from scratch, and your experience & education, or find somehigh value PLR content, and then rewrite the information in your ownwords.

The best way to re-create PLRcontent is to increase the value of the original content as you rewrite it.

Physical product is another option foryou.

Here again you have the choicebetween affiliate sales, and marketing personally created product.

And youhave a large selection in both of those categories.

Sources of affiliate products includeCommission Junction, Ebay, and Amazon.

You decide which productsyou want to market, then you get a personal affiliate link from the productprovider.

You advertise your affiliatelink – with your sales message aboutthe product.

The customer clicks onyour link, which takes them to the product source.

The source thenprocesses the sale.

You can also sell personal products.

These consist of used items, privatelabel items (those that you put your own company name on), or itemsthat you design & manufacture yourself.

You can market these itemson platforms such as Amazon, Ebay, Etsy, Shopify, and your own websites.

Some examples of personalproducts are: BooksRecords ToysKitchen Utensils Garden toolsClothing Crafts You have a huge variety of productsto choose from when you're ready to start your online business.

The realcertainty here is that you must have at least one product to sell.

After all, the only reason why abusiness exists is to sell something.